Advertising in The Tartan

Every year, Carnegie Mellon students spend over $24.4 million on everything from food and drinks to electronics and entertainment. Let The Tartan help direct more of that money into your business.

At over 100 years old, The Tartan is among the top eight weekly broadsheet newspapers at any four-year college in the nation.

The Tartan is Carnegie Mellon’s only student-run print news source, and it’s in the hands of thousands every week. Students, faculty, staff, parents, alumni, and residents of the greater Oakland, Squirrel Hill, and Shadyside areas are all among our readership. The Tartan is the best way to market your products and services to the Carnegie Mellon community.

With our continued commitment to focused news coverage, cutting-edge science and technology stories, informed editorials, and late-breaking Tartan sports, The Tartan provides your link to the Carnegie Mellon community like none other. Recently, The Tartan has won two prestigious national awards for general excellence from the Associated Collegiate Press.


Print Edition

The Tartan publishes every week on Monday, except after University holidays.

Pillbox is the arts, entertainment, and comics section. It comes tucked inside each issue of The Tartan. Even modest ads look big in Pillbox.

With 6,000 copies per week at 54 distribution points, The Tartan reaches a diverse audience from the Carnegie Mellon campus to its surrounding community.

Online Edition

The online edition attracts 6,750 unique visitors and 13,390 page views per week, on average. The Tartan Online reaches students, faculty, parents, and alumni around the world.

The website delivers additional online-only breaking news, photos, and other unique features that make The Tartan Online an essential part to any comprehensive marketing strategy.

The Tartan’s lets students read course descriptions, search and compare classes, and build a personalized schedule. This service draws a significant percentage of the student body.


The Tartan has achieved a four-out-of-five-star rating for reliability and advertising desirability by 360 Youth, a leading media and marketing company focused on college newspapers nationwide.